Description
Alvarez Business graduate students—stay ahead in the ever-evolving business world! Join us for an insightful session hosted by seasoned marketing executive David Cardiel on the latest industry tools from AI-driven marketing platforms to automation and data analytics and learn how to harness them for career advancement. We’ll also explore the importance of tracking your wins—both in marketing impact and personal growth—so you can confidently advocate for promotions and leadership opportunities. Don’t miss this chance to future-proof your skills and gain a competitive edge!
Attend in person at the Alvarez Student Success Center for snacks, energy drinks and swag or join us via Zoom.
Speaker Bio: David Cardiel is a seasoned marketing executive with deep expertise in AI-driven marketing, analytics and demand generation. In leadership roles at Blackbaud, Parse.ly and Cision, he has built and scaled high-performing teams that leverage data and technology to drive business growth. With a deep background in demand generation, revenue acceleration and strategic go-to-market execution, David has built and led high-performing teams that drive measurable impact. Cardiel is passionate about helping future business leaders navigate the evolving marketing landscape. His expertise includes leveraging AI-driven strategies, aligning sales and marketing for growth, and developing frameworks for market expansion.
This event is exclusively for graduate students.
NACE Career Competencies
- Career & Self-Development
- Professionalism
Important: If you're attending for class credit, please note that students arriving five minutes or more after the start time will not earn points. Plan to arrive early to ensure you receive credit.
AI, Analytics and the Future of Marketing
Location
BB 2.01.08, Alvarez Student Success Center or Zoom
Category:
Students
