Program Overview

Want to understand the complexities of “Big Data” and how it can make a difference in your organization? As an aspiring leader in your organization, learn the definition of big data, discover the tools you need to understand and leverage large data sources, and find ways to unlock the power of big data to improve the performance of your organization.

Consider that on average, people send over 293 billion emails and complete over one billion online searches every day. Each email or online search creates a piece of data, which is collected and contributes to what is referred to as big data. The magnitude of big data is hard to comprehend, and organizations lag in both understanding the implications of big data for their company, and how to harness data to improve organizational performance.

Our Big Data track is built around nine core courses in leadershipstrategy, and professional development. In addition to the core courses, three customized courses on big data are led by Wenbo Wu, Ph.D., a top instructor in this field.

Wenbo Wu

Wenbo Wu, Ph.D.

Wu received his Ph.D. in Statistics from University of Georgia in 2015. His active research areas include high-dimensional data modeling and inference, dimension reduction, variable selection and causal inference. Wu also collaborates with researchers in other domains such as Finance, Marketing, Engineering, and Computer Science. Wu has established a good publication record in high-ranking journals and teaches both undergraduate and graduate level statistics and data analytics courses.

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Program Dates


Online Delivery
9 a.m. – Noon

  • Saturday, May 8, 2021
  • Saturday, May 22, 2021
  • Saturday, June 12, 2021


Online Delivery
9 a.m. – Noon

  • Saturday, June 26, 2021
  • Saturday, July 10, 2021
  • Saturday, July 24, 2021


Online Delivery
9 a.m. – Noon

  • Saturday, Aug. 14, 2021
  • Saturday, Aug. 28, 2021
  • Saturday, Sep. 11, 2021

Big Data

In-person Delivery
9 a.m. – 1 p.m.

  • Saturday, Sep. 25, 2021
  • Saturday, Oct. 9, 2021
  • Saturday, Oct. 23, 2021
Program Details

This training will help you become data aware – expanding your knowledge and understanding of the properties of data, the strategies and common pitfalls in looking at data analytically, and the opportunities that can arise when considering data in new and novel ways.

Duration: 6 months, two Saturdays a month; core classes are three hours from 9 a.m. to noon; capstone classes are four hours from 9 a.m. to 1 p.m.

Registration: Participants may register to start the program in either January, April or October

Method of Delivery: Hybrid (core classes are delivered online; capstone classes are in-person)

Location: College of Business, Business Building (BB) 1.01.20, One UTSA Circle, San Antonio, TX 78249

Cost: $3,499 – $6,499 For-Profit | $2,999 – $5,999 Not-for-Profit (based on the selected executive coaching experience)
Contact execed@utsa.edu for not-for-profit or group discount codes.

Certificate Cost Includes:

  • Tuition
  • Textbooks
  • Online course materials
  • Executive coaching experience
  • Parking at UTSA for in-person sessions
  • Gourmet snacks and refreshments for in-person sessions

Payment plans are available upon request.

We offer a discounted rate to support and make training accessible to not-for-profit organizations and small businesses; group discounts are also available. Contact us at execed@utsa.edu for more information.

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What is a Leadership Institute Certificate?

Offered through the Center for Professional Excellence in UTSA’s College of Business, a Leadership Institute Certificate is an opportunity to enhance your business acumen and knowledge of important and relevant professional topics. Taught by award-winning faculty from UTSA and seasoned experts, certificate participants can expect:

  • A balance of theory and applied-focus classes
  • Practical tools designed to specifically address big data issues and opportunities
  • A personal executive coaching experience
    • Four individual assessments
    • Private coaching sessions
    • Secure online platform with a personal coaching page
  • Four Continuing Education Units (CEUs)
  • Digital Badge
Benefits of Executive Coaching

As a fundamental part of the Leadership Institute Certificate, executive coaching will help you realize your professional potential. Whatever your goal is in pursuing executive education, your coaching experience is the one-on-one component that will help you turn your goal into measurable outcomes.

Our coaching model uses a three-step process of self-discovery, self-evaluation and self-motivation. In addition to assessments and one-on-one sessions, our coaches use an evidence-based approach. This means that their recommendations come from a rich body of literature, which is backed by psychological research.

Learn more

Executive Coaching Model