Former UTSA administrator named interim dean of the
UTSA College of Business
—September 7, 2004
Dr. Lynda Y. de la Viña has been named interim dean and Peter Flawn Professor of Economics at The University of Texas at San Antonio College of Business. She is the first woman and first Hispanic to serve as UTSA College of Business dean and the only female Hispanic business dean in the University of Texas System.
Returning home following six years on the East Coast, de la Viña previously served as associate dean of the Graduate Division of Business and Management and chair of the Department of Finance and International Business at Johns Hopkins University. The M.B.A. program at Johns Hopkins was ranked the fourth largest in the nation.
“We are very pleased to recruit Lynda de la Viña back to UTSA and the College of Business,” said Ricardo Romo, president of The University of Texas at San Antonio. “She is a very talented scholar, teacher and administrator with a distinguished record in both academia and government service.”
De la Viña began her duties Sept. 1. She will also serve as the executive director of the planned Center for Global Entrepreneurship. Most recently she was named a finalist for the presidency at UT-Pan American.
In 1998, she was a presidential appointee to the U.S. Department of Treasury and served as Deputy Assistant Secretary for Economic Policy until 2001. Although her work portfolio was
expansive dealing with domestic and international economic policy issues, she led Treasury teams on issues of personal commitment such as financial literacy, small business development and U.S.-Mexico border development.
Prior to her career in Washington, D.C., de la Viña served 19 years at UTSA in ascending positions of administrative responsibility. She began her career at UTSA in 1979 as assistant director of the Human Resources Management and Development Program. Following that she joined the Department of Economics faculty in 1982 and was named executive director of the Institute for Studies in Business in 1985. She served as associate dean of graduate studies and research in the college from 1993-1998.
De la Viña received her master’s and doctorate in economics from Rice University and her bachelor’s in government and economics from UT-Pan American. She was the first Mexican-American woman to receive a Ph.D. in economics in the United States.
She will succeed Bruce Bublitz, who served in that role for four years. Bublitz will step down as dean and begin a new assignment in the Provost Office to develop a financial plan for moving UTSA to Tier I Research Status.
Wendy Frost—
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