UTSA College of Business

Ashley Arsena
Doctoral Student
Department of Marketing
ashley.arsena@utsa.edu

B.A. Trinity University

Vita


Ashley Arsena is a Ph.D. candidate in the College of Business at The University of Texas at San Antonio. Her main research interests include self-control and consumption, evolutionary psychology and hormonal influences on decision-making. Prior to entering the doctoral program, Ashley graduated magna cum laude from Trinity University with high honors in psychology. She expects to complete the Ph.D. program in May 2014.

  • Self-control
  • Evolutionary psychology
  • Hormonal influences on consumption
  • Cross-cultural research


“The Influence of Magnification Construal on Self Control,” with David Silvera, in Advances in Consumer Psychology, Society for Consumer Psychology, Las Vegas, 2012.

“Everything in Moderation? When Moderation Leads to Indulgence,” with David H. Silvera, in Advances in Consumer Psychology, Society for Consumer Psychology, Atlanta, 2011.

“Brand Trait Transference: Acquiring the Characteristics of Products,” with David Silvera, Mario Pandelaere and R. Justin Goss, in Advances in Consumer Psychology, Society for Consumer Psychology, Atlanta, 2011.

“The Relation Between Cultural Orientation and Regulatory Mode and Its Implications for Consumer Behavior,” with David Silvera and Ashok Lalwani, in Advances in Consumer Psychology, Society for Consumer Psychology, St. Petersburg, 2010.







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